
Podcast Growth University
Hey podcast people, welcome to Podcast Growth University; I am your host, Kevin Palmieri. Over the last seven years and thousands of episodes that I have been on, I have learned a lot about podcasting: what to do, what not to do, and the common mistakes people (including myself) have made. This weekly podcast is focused on helping you grow, scale and monetize your show. Every single episode will be focused on that. Let's do it!
Podcast Growth University
#136 - The Results Of Our 30 Day Ad Test Are In…
Are you thinking about running ads for your podcast? I tested a 30-day Overcast ad, spent $330, and got 39 new subscribers. Was it worth it? In today’s episode, I break down the results, explain why conversion rates were low, and expound on whether paid ads are a smart move. If you’re wondering if podcast ads work, this episode is for you.
Podcast Growth Nation - https://www.facebook.com/share/g/1FyLeJB5H5/
A free 30-minute call with Kevin: https://bit.ly/3E0ieM0
If you want to learn more about podcasts, reach out to Kevin:
IG: https://www.instagram.com/neverquitkid/
Email: Kevin@nextleveluniverse.com
Need help with your podcast? Check out Next Level Podcast Solutions: https://www.nextleveluniverse.com/next-level-podcast-solutions/
Show notes:
(2:07) How Overcast podcast ads work
(5:12) Clicks Vs. Subscribers: The actual numbers
(8:14) John is the host of Tomorrow's Leader and the very first Next Level Podcast Solutions client. Listen to what he has to say about Kevin and his team.
(9:41) Are ads worth the money?
(12:47) Key questions before spending on ads
(14:21) Long-term ROI: Does it pay off?
(19:23) Encouragement for podcasters
(20:02) Outro
Looking for a platform to record high-quality audio and video? We use Streamyard, and you can get a $10 credit by using my link: https://streamyard.com/pal/c/5352552165277696
If you’re looking for a new place to host your podcast, we use Buzzsprout. You get a $20.00 bonus if you use my link: https://www.buzzsprout.com/?referrer_id=680114
Podcast Growth Nation is up and running! If you’re looking for a group of other amazing podcasters like you, here’s your spot!
https://www.facebook.com/groups/3361307260840872