Podcast Growth University

#136 - The Results Of Our 30 Day Ad Test Are In…

Kevin Palmieri

Are you thinking about running ads for your podcast? I tested a 30-day Overcast ad, spent $330, and got 39 new subscribers. Was it worth it? In today’s episode, I break down the results, explain why conversion rates were low, and expound on whether paid ads are a smart move. If you’re wondering if podcast ads work, this episode is for you.

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A free 30-minute call with Kevin:
https://bit.ly/3E0ieM0

If you want to learn more about podcasts, reach out to Kevin:
IG: https://www.instagram.com/neverquitkid/
Email: Kevin@nextleveluniverse.com

Need help with your podcast? Check out Next Level Podcast Solutions:
https://www.nextleveluniverse.com/next-level-podcast-solutions/

Show notes:
(2:07) How Overcast podcast ads work
(5:12) Clicks Vs. Subscribers: The actual numbers
(8:14) John is the host of Tomorrow's Leader and the very first Next Level Podcast Solutions client. Listen to what he has to say about Kevin and his team.
(9:41) Are ads worth the money?
(12:47) Key questions before spending on ads
(14:21) Long-term ROI: Does it pay off?
(19:23) Encouragement for podcasters
(20:02) Outro

Looking for a platform to record high-quality audio and video? We use Streamyard, and you can get a $10 credit by using my link: https://streamyard.com/pal/c/5352552165277696

If you’re looking for a new place to host your podcast, we use Buzzsprout. You get a $20.00 bonus if you use my link: https://www.buzzsprout.com/?referrer_id=680114

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https://www.facebook.com/groups/3361307260840872

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🎙️ Hosted by Kevin Palmieri

With over 3,000 podcast episodes of experience, Kevin Palmieri brings you Podcast Growth University. Your go-to show for growing your podcast, building an audience, and monetizing your message. Learn the strategies that actually work from someone who’s done it consistently. Subscribe for weekly growth tactics that help you turn your podcast into a business