Podcast Growth University
Hey podcast people, welcome to Podcast Growth University; I am your host, Kevin Palmieri. Over the last seven years and thousands of episodes that I have been on, I have learned a lot about podcasting: what to do, what not to do, and the common mistakes people (including myself) have made. This weekly podcast is focused on helping you grow, scale and monetize your show. Every single episode will be focused on that. Let's do it!
Podcast Growth University
#121 - The 2 Different Directions To Take Your Podcast “Business”
Are you looking to grow your podcast or build connections that lead to new business opportunities? In this episode, I explain two simple strategies to help you reach your goals. I’ll introduce you to the “Listener Ladder,” where” you focus on building a loyal audience, and the “Guest Ladder,” which helps you grow your network and create income through guest appearances. I’ll also include real-life examples and personal stories to help you determine which approach works best for your podcast. Tune in for tips that can take your podcast to the next level!
A free 30-minute call with Kevin: https://bit.ly/3E0ieM0
If you want to learn more about podcasts, reach out to Kevin:
IG: https://www.instagram.com/neverquitkid/
Email: Kevin@nextleveluniverse.com
Need help with your podcast? Check out Next Level Podcast Solutions: https://www.nextleveluniverse.com/next-level-podcast-solutions/
Show notes:
(2:23) Overview of the two ladders: Listener vs. Guest
(3:52) The Listener Ladder’s five layers
(7:47) The Guest Ladder and examples of monetization
(12:43) Building relationships through the Guest Ladder
(14:29) Dr. Tarryn, the host of The Business of Happiness, shares her podcast journey and growth with Kevin and the Next Level Podcast Solutions.
(18:02) Strategies for monetizing guest appearances
(23:14) The future of podcasting: community building
(28:47) Outro